Sunday, September 18, 2011

Augmented Reality Technology - Mobile Marketing Infusion

Augmented Reality - Mobile Marketing Infusion


By Gianluigi Cuccureddu

* Real-time enhancement of reality, connecting the "offline" world with the "online" world.

* Real-time creation of a more integrated experience between those two worlds.

* Real-time enriching our surroundings with meta-data through our mobile devices.

I do believe these are the opportunities and purposes where Mobile Marketing and the role of mobiles devices have been waiting for, enabled by: Augmented Reality.

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Augmented Reality is defined as follow on Wikipedia:

"Augmented reality (AR) is a field of computer research which deals with the combination of real-world and computer-generated data (virtual reality), where computer graphics objects are blended into real footage in real time. The term is believed to have been coined in 1990 by Thomas Caudell, an employee of Boeing at the time.

At present, most AR research is concerned with the use of live video imagery which is digitally processed and "augmented" by the addition of computer-generated graphics. Advanced research includes the use of motion-tracking data, fiducial markers recognition using machine vision, and the construction of controlled environments containing any number of sensors and actuators. [...]"

Mobile marketing has been predicted to be a -future- trend. Looking at figures released by eMarketer and other firms, mobile is growing, advertising budgets and the usage are on the rise.

Still, I don't think mobile marketing has found its true destiny and purpose.

Thinking in terms of SWOT- and Five-Forces-analysis, the PLC etc, there are challenges to overcome like the regulatory and infrastructural restrictions, substitutes, changing consumer behavior and so on.

Is the value proposition of mobile usage optimal and significantly differentiated?

But what if the mobile device is going to provide new experiences, integrate and enhance the two worlds in a much more relevant, useful, entertaining and unique way, powered by Augmented Reality?

It will infuse business oppertunities, mobile usage and its value proposition and the benefits / needs of a  real-time connection for the mobile users.

Fundaments must be set in motion to advance this innovation cycle, which is already happening of course.

Just a few examples:

* Apple is going to allow developers to release Augmented Reality applications when iPhone OS 3.1. is rolled out,

* Investments in technology and applications by innovative companies (f.e. look at the initiatives by AT&T) and

* The 27 telecom ministers of the European Union have agreed on new laws which will arise a bigger mobile market.

Many fields and industries can benefit from Augmented Reality and the unique experiences it will create for their users, think about industries like gaming, real-estate, travel, GPS, retail, and many more which can tap into the seemingly endless creation of applications (through mobile).

Universities and innovators are already working on applications, below you'll find three examples, the first one relates to GPS, the second is a great real-estate application and the third is a social tagging service.

What is your opinion and view on Augmented Reality in relation to Mobile Marketing?

About the Author:

Originally posted on my blog:

Articles Source: Augmented Reality - Mobile Marketing Infusion

Augmented Reality Existing Platform

Augmented Reality Existing Platform


If you have been paying notice of brand new devices and gadgets which could be hitting the market and coming soon, you might be bound to have come across a new buzzword: Augmented Reality. This new technologies sounds cool however what's Increase Reality technology?

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Simply put (which it usually isn't) Augmented Actuality is any sort of mixed real world and digital interplay that occurs in the course of genuine time. OK, maybe that wasn't too just put, so let me attempt it again. Augmented Actuality is for instance like Digital Reality, except it occurs in the actual globe and never a virtual one.

You ask which sort augmented reality means. Beginning because of the phrase increase let us look and see which sort meaning first. Augment stands for manufacturing things greater, larger, and more intense. If you be a part of supplement with reality, that is every thing that is around you. By doing this you are taking your actuality and making matters within it much more intense. To help you understand it more beneficial we are going to look into instances of augmented actuality and see which sort affects it goes to have in our day by day lives. .

Augmented actuality takes the important earth and expands on it using technology. It combines the genuine universe having a electronic just one employing only 3D in real time. While the previous definitions explain Augmented Actuality technological innovation in general, the pricipal cause AR is such a large buzzword now a days is due to handheld displays that use Augmented Display technology.

United States of America
To meet component of a binding agreement agreement with VantagePoint Technologies, which was formerly referred to as Citigraphix, the city of Birmingham acquired a digital reality model of the Downtown Central Company District in April The digital actuality model includes that whole area.

The Web is a new system of communication, brand new media and source of data, brand new method that of making business, new form of political and cultural expression, new form of teaching and learning, and brand new community. From the very start of the World wide web in 1991, it has completely improved the best way corporations do business, in addition to the best way clients pay for and use items and services. The Online offers extra opportunities for marketing. The spreading of the Net continues to be so impetuous that it also has been the purpose for well-grounded analysis. The Internet, electronic reality, can certainly or can't have adverse effects on our culture and society?

The background of the Internet dates back to the primary increase in communication networks. The thought of a desktop computer community meant to offer general communication between laptop users. This practice has developed via a great amount of s. The very first approaches appeared within the 1950s. In the 1980s, technologies that was reduced to the basis of the fashionable World-wide-web began to unfold worldwide. Within the 1990s the World Broad Internet was used everywhere in the world. The infrastructure of the Net unfold all over the globe and the fashionable globe broad community of computer systems have appeared. It spread amidst the western countries, then came into the advanceing nations and made a globally admittance to communications and data and an electronic divide in admittance to this brand new infrastructure.

About a Author

Wiley Schneiders is an consultant on Augmented Reality Cell PhoneAugmented Reality Surroundings Augmented Reality who also discloses information hindi songs,Video Player Software,satellite lyrics

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Augmented Reality Browser: New Wikitude for the iPhone

Augmented Reality Browser: New Wikitude for the iPhone
Author: b.lehner

Wikitude 6.0 sets new standards for AR Browsers – now live in the App Store!

Just in time for the opening of the Mobile World Congress in Barcelona Wikitude has announced the next generation of the „Best Augmented Reality Browser 2010“ (Augmented Planet). From today Wikitude 6.0 is available for download on Apple’s App Store . Wikitude overlays the live picture generated by the smartphone’s camera with local information (categorised in so called content “Worlds"). The new user interface offers a customisable “Home Screen“, a full text search in all available Wikitude Worlds ( for example Wikipedia, Mobile Coupons, Twitter, Starbucks etc.) with over 125 million places worldwide. Wikitude World Browser is available for the iPhone 4 and the iPhone 3Gs. It is also available for the iPhone 3G and the iPad but without Augmented Reality, as the 3G doesn’t have a digital compass and the iPad doesn’t have a camera – yet.

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Speed, personalisation and intuitive handling are the key ingredients of the Wikitude World Browser for the iPhone. As soon as the app is started, all available points of interests (POIs) in your surroundings are shown. The corresponding details of the POIs are subsequently downloaded in the background – a procedure that noticeably increases the speed of the app.

Of the more than 1000 Worlds available in Wikitude, the user can drag his favourite Worlds to the Home Screen, making them easier and quicker accessible in the future. The user is also able to rearrange these Worlds, very much like rearranging Apps on the home screen of the iPhone.

A search-function located in the top area of the Home Screen enables the user to perform a full-text-search through all available Worlds. The personalised search-function can also be moved to the Home Screen itself. “Sushi" fans or “WiFi" hunters for example will love this feature.

All delivered information is available in three different ways: in Augmented-Reality-View (information is overlaid on the real-time camera view, augmenting reality so to speak) as well as on a map or as a list. With the flick of one finger the user can move between the different options. While viewing the app in the list-mode or map-mode a small yet very useful compass needle points towards the next point of interest.

Wikitude: where reality and computer based information fuse

Wikitude obtains its current location via the Smartphone’s GPS signal, connecting the real world with the digital world. If the iPhone is aimed at a specific area, all information available about objects within the camera’s view is shown. A current study from ARChart has shown, that the market potential for these types of Augmented Reality Applications is estimated to be 2.2 Billion USD by 2015.

Mobilizy’s current software-products are Wikitude Augmented Reality Browser and Wikitude Drive. Wikitude Browser aggregates content and information from thousands of sources (e.g. Mobile Coupons, YouTube, Flickr, Wikipedia and many more so called “Worlds") in the camera-view of a Smartphone. Wikitude Drive is an augmented reality based navigation system.

About Wikitude / Mobilizy GmbH

Mobilizy is an early pioneer in mobile augmented reality (AR) and the creator of the internationally renowned Wikitude World Browser for iPhone, Android, Symbian and Bada. Most recently Mobilizy has launched Wikitude Drive, the first AR navigation application with global coverage. Wikitude engages in the research and in-house development of location-based services and augmented reality experiences for smart-phones.

More information about Wikitude:

Watch Wikitude World Browser 6 User-Video:

See and download Screenshots of Wikitude World Browser 6:

Wikitude Drive Social Media Channels:

Editorial enquiries:

Bernhard Lehner

bernhard [at]

Phone +43 664 439 86 09

Saturday, September 17, 2011

Augmented Reality Technology : Top 10 Augmented Reality Apps for Android

Top 10 Augmented Reality Apps for Android

By Scott R. Evans

Android is at the forefront of the new technology with many new applications taking advantage of its well accommodating accelerometer, compass, camera and GPS system. Here is a list of the top 10 augmented reality apps for Android:

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  1. Wikitude World Browser - This app combines Wikipedia content with location awareness to provide real-time information about your surroundings. By panning your phone camera across a scene, you can see any POI's (points of interest) that are recognized by the app.

  2. Layar Reality Browser - This is one of the first augmented reality apps to hit the market and still retains its spot near the top in popularity. Depending on what type of layer you choose to include in your view, you can see many types of real-time digital information over top your view.

  3. Wikitude Drive - Wikitude Drive overlays driving instructions atop your camera's live video feed of the road. This allows users to watch the road as they are driving through their phone's screen with detailed information.

  4. Weather Reality - Weather Reality allows for many types of real-time weather related interactions. You can view detailed weather reports through your phone's camera along with current conditions, radar, severe weather reports and the path of the sun and the moon.

  5. AugSatNav - AugSatNav is an augmented reality navigation system primarily intended for walkers. Walking directions are provided to you through your live camera feed as you follow your path ahead.

  6. 3D AR Compass - This app is an augmented reality compass which provides multiple compass types, a rotating map, degrees and current address information.

  7. Tweeps Around - Tweeps Around combines Twitter with augmented reality by showing you who is tweeting in your immediate area and what they are saying. By pointing your camera in the direction of someone who's sent out a tweet, you'll see a marker with their distance and tweet.

  8. TagWhat - TagWhat is an augmented reality social networking app that allows users to tag any object in their camera's view. Friends of users can then view the tags and see any details that have been included.

  9. Google Goggles - Google Goggles is an app that allows you to capture an image of any object in your camera's view and then image recognition software compares it to others in its database to find a match. This can be useful to find information quickly on any object, place or words of interest.

  10. Space InvadAR - This app is a vision-based augmented reality game that allows you to feed in real-time video and then augment it with aliens and spaceships that you have to fight off.

Augmented reality will undoubtedly continue to push the boundaries for how we view our physical world and with the technical capabilities needed to support such technology, Android is poised to be increasingly more integrated with augmented reality mobile apps in the future.

Scott R. Evans

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Augmented Reality - The Blending of the Real and the Virtual

Augmented Reality - The Blending of the Real and the Virtual

By Anoop Pooroosotumaren

Augmented Reality (AR) is the blending of the real and the virtual. It is when virtual elements are augmented by computer programs and associated with reality. In this article, we will have a look at some of the AR tools used today.

Slowly but certainly, the augmented reality is paving a way of virtual dependence. Technologies are adopting the augmented reality because of its high interactivity and efficiency. Our routine way of doing things is going to change in the coming years.

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Face Tracking Technology

Face tracking technology is used mostly on cameras and mobile phones. It allows the camera to recognize and track a human face. Taking photos has become so much easy and simplified while improving quality. The camera automatically adjusts the focus, exposure and color balance.

Virtual Mirror

A lot of companies are implementing the use of virtual mirror on their websites. It is a 3D technology which allows online viewers who are sitting in front of their computer, to virtually try the latest products. A webcam is needed for it to work. For example, several companies selling sunglasses and eyeglasses have been using this interactive technology to market their products.

This is also relevant in clothing. There are mirror-like displays in shops where customers can see themselves wearing different clothing items. There is no need for a fitting room and the technology allows you to modify your cloth color and appearance. It is also applicable to footwear where various shoes of different colors can be tried by just standing in front of the virtual mirror.

Intelligent Smartphones

Another example of the augmented reality is through the use of intelligent smartphones whereby you just point your Smartphone at a building or roadside and additional information instantly appear on your phone such as current location, nearest hotel, restaurant menus, wind direction, compass among others.

Interactive Marketing

One of the most important tools used, in relation to augmented reality in marketing, is interactive products animations. Using digital photo studios, marketers can instantly create 360 degree animations and 3D animations of products, irrespective of size and weight. Online customers can rotate such virtual products animations using their computer mouse. This is quite similar to actually holding the product and looking at it through every possible angle. With such appealing interactive animations, the rate of customer conversion definitely gets boosted.

The future of Augmented Reality

Augmented reality is gradually changing the world. We can already guess how the future might be; with wearable gestural interface, you might be able to do everything with your hand or with your voice. For example, tomorrow you might take photos with just your hands, you might play multiplayer games in holograms battle fields... the possibilities are endless.

The author is currently working as English Copywriter at PackshotCreator, the interactive solution provider.

For more information:

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Brain Stimulation Devices and Augmented Reality Computer Games

Brain Stimulation Devices and Augmented Reality Computer Games - Future is Near, It's Here

By Lance Winslow

There seems to be many interesting patents which have been filed lately in regards to computer gaming. Microsoft, Sony, and others have been really filing a ton of somewhat telling patents which seem to point to an augmented reality future, which will start with the gaming sector, as in Xbox and other systems. Already we see the military and industry setting up simulation training using similar systems, perhaps more robust and more costly, but essentially the future of the computer game sector is foretold in these technologies.

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And it's not just gaming these days, as other industries are not playing around either. You see, there are a number of companies on the move in this sector, in fact, there was an interesting article not long ago on Fierce Medical Devices Online, in their newsletter alert titled; "Brainsway Looks to Raise $30 Million" by Liz Jones Hollis posted on April 12, 2011. This is an Israeli company which use "non-evasive deep transcranial magnetic stimulation" to activate parts of the brain used most in learning.

In other words, it will increase your comprehension, allow for better imprinting of neurons, and insure learning at that the highest possible human level, perhaps even just beyond what's humanly possible. Which gets me back to the computer games where you are up against impossible odds and all powerful virtual opponents, so what if your brain was pushed up a notch, well then so too would your level of play right, I mean how could it not.

Now then, this Brainsway device which sends pulses deep into the brain might be able to help with brain disorders and fix serious issues, and yes more tests obviously have to be done, but so far things are looking rather interesting, and if this technology holds true the cause, what about a healthy brain? What about the Sony Patents which are for inciting various moods into the players mind, or what about the Microsoft Patents for controlling the game with thought alone?

Makes sense as people are controlling cursors on computer screens with thought alone now, which means maybe these computer games in the future won't have joy sticks at all. Does that mean you can live a virtual life in your sleep? Yes, probably and this may sound eerie but it really appears that all those Sci Fi movies are coming fast and furious into our near future. As in 5-10 years, and whereas, all the technologists are thinking ahead, I guess I should ask, why aren't you? Okay so, I hope you will please consider all this and think on it.

Lance Winslow is the Founder of the Online Think Tank, a diverse group of achievers, experts, innovators, entrepreneurs, thinkers, futurists, academics, dreamers, leaders, and general all around brilliant minds. Lance Winslow hopes you've enjoyed today's discussion and topic. - Have an important subject to discuss, contact Lance Winslow.

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IPhone Augmented Reality Apps

IPhone Augmented Reality


You might have heard about iPhone augmented reality, you might even have seen it. But many people do not know just what augmented reality is, and how it can affect both games and applications on the iPhone.

To start with, augmented reality is quite simply overlaying vitual information, graphics, or even a virtual world on top of the real world.  With the iPhone for instance, you can look at the real world through the iPhone camera, but fight off invading aliens over your city, or even use your iPhone as a golf range finder, looking at course information displayed over the golf course itself.

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iPhone augmented reality does have a lot of uses in both enterteinment and day to day life, but lets delve a little deeper in to what Augmented reality is, and what it can do to improve your iPhone games and apps!

Augmented Reality iPhone Games

The simplest augmented reality iPhone games simply overlay a normal game over the view from your iPhone camera.  This means you can fight off an alien invasion over your city, or fight off Zombies in your own town's streets. While this is entertaining, you can go a whole lot further with iPhone augmented reality.

The high end of the scale is most definitely the AR Drone.  Using your iPhone you can fly a real life flying drone around your home, viewing the world through the camera mounted on the drone.  Through this camera you will see the real world around you, but with augmented reality enabled, you can use your real life flying drone to shoot down virtual enemies.

Augmented reality provides an infinite variety of alterations to the world around you, and it's simplistic idea can give complex and involving gameplay.

You can even find augmetned reality placed in to an iPhone MMORPG to give you a highly involving unique multiplayer gaming experience.

Augmented Reality iPhone Apps

Augmented reality is a great way to improve the functionality and usability of an iPhone app. Whether you are using a tour guide, or want a golf range finder.  iPhone augmented reality can overlay valuable information on real life objects.  You could point your phone at a table and see information about how it was constructed, the Taj Mahal, and see its background. By using augmetned reality and optical reocgnition there is a huge variety of possibilites for augmented reality iPhone apps, and we have only just seen the start.

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About the Author

Oliver Whitham is an experienced SEO Consultant and owner of an amazing Article Directory and has a keen interest in emerging Augmented Reality games!

What is Augmented Reality?

What is Augmented Reality? (And what can it do for my business?)

Author:Amadeus Consulting

Augmented reality, by definition, is any view of a physical real-world environment whose elements are augmented by virtual computer-generated imagery. This is a fairly broad definition that encompasses a lot of smaller categories.

Augmented reality is a technology that is expanding very quickly, and that has expanded further than most people realize. There have been major breakthroughs in the technology, including miniaturization and development; however there are still some weaknesses and difficulties that have yet to be solved.

[caption id="attachment_9" align="aligncenter" width="300" caption="Augmented Reality : What is Augmented Reality?"]Augmented Reality : What is Augmented Reality?[/caption]

When most people think of augmented reality, they tend to think of super futuristic heads-up displays that can instantly provide information on any object it sees, and help direct the user\'s interactions with reality, like we have seen in the Terminator or Iron Man movies.

However, mobile technologies, digital cameras, cutting edge software developers, and the power of crowd-sourced information  has helped build a new generation of augmented reality applications that are pushing the limits of the technology and creating new tools for individuals and businesses to engage each other.

This has transformed augmented reality from bulky hardware setups into small apps that run on common smartphones, home computers, and Internet applications. No longer do we need bulky goggles, awkward setups, or futuristic hardware to make it work, which has opened it up to wide-scale commercial use.

What can it do?

Despite some still existing limitations, augmented reality is actually impressively powerful, especially in mobile devices. We will discuss specific limitations in a bit more detail at the end of this article, but first the good stuff: what it can do.

Augmented Reality on Mobile Devices

Many smartphones, including the Apple iPhone™ and many Android™ phones, now come with a built-in GPS system and compass, which means that the phone can determine its location and know which direction you are facing. This is important because most mobile augmented reality applications rely on knowing your position, rather than on object recognition (but there are a few of those too).

This includes providing directions, providing information on things around you, and updating you when something important happens in your area. For example, if you were in a mall, an augmented reality application could help guide you to stores that had an item you wanted, update you when flash sales and discounts happen, and help you locate your friends should one get lost.

One of the more popular applications on the Droid is Google\'s™ Sky Map application. Users can hold their phone up to the night sky and instantly see a label for all the stars and constellations. As the user points the phone in different directions, the image on the screen adjusts appropriately to display labels for what the user is viewing in real life.

Other similar applications have taken this technology and applied it to searching. Augmented reality browsers work by displaying search results based on proximity. As you search for the nearest pizza restaurant or hotel, these browsers will display the results in real-time digital information on top of the real world, as seen through the camera on your mobile phone. As you hold your phone up to the horizon and spin around, the overlay will show you which results appear in whichever direction you are looking.

One of the most impressive reality browser is called Layar, which allows users and developers the ability to build custom tools. As a result, users can search for hundreds of different types of things, including nearby tweets, nature pictures, service opportunities, and community events. Layar can display 3D object overlays, such as displaying the Berlin wall as it stood before 1989, or accurately placed information icons.

Augmented Reality with Webcams and Internet Applications

Another form of augmented reality that is becoming increasingly common in mobile and web applications is the use of webcams or phone cameras to overlay images onto whatever the camera is viewing.

In many cases this uses QR codes, essentially a high-tech barcode, or other visual cues in order to know how to display an object. For example, magazines, business cards, trading cards, or other materials can be printed in order to provide visual cues to the camera. Hold the card closer to the webcam and the object gets bigger; tilt or rotate the card, and the virtual object moves along with you.

This lets you virtually manipulate objects, which can be great for online shopping, games, development, and other applications. There are hundreds of examples that are currently in use, but each of them provide a new level of interactivity that gives the user the ability to 'interact' with the product, rather than just  see pictures or video.

Some of these applications also recognize physical gestures, which lets you control the application just by standing in view of the camera and making the appropriate gestures. For example, some applications let you virtually try on clothing from an online store. By using simple gestures, like raising your arm to the right or left, you can move to the next article of clothing, or add the current one to your shopping cart, or change the color, or any number of programmable commands.

This gives the user full control without the need to return to the computer to make selections or work with the program.

Digital live cameras have also been employed in augmented reality billboards. These billboards record what is happening on the street below, and overlay information or advertising.

One example is in Amsterdam where a prerecorded video of EMTs and medical personnel are attacked when trying to rescue an injured person. This prerecorded (and staged) video is overlaid onto a live video of people on the street. When you look at the billboard, you see what looks like a tragic event taking place. The message is that everyone needs to be aware of public servants, and help keep them safe.

This type of impact marketing reaches audiences by showing them what a situation would look like in real life. This can be for public safety situations, as described above, or for product promotion in which the audience can visualize how a certain product might look in their own home.

Custom Augmented Reality Business Integration

Companies have also started building their own augmented reality platforms for training, efficiency, and performance improvement. These projects help new and experienced employees hone their skills, learn new techniques, and respond more quickly to real-time information.

One example is BMW which is in the process of deploying its own augmented reality application for mechanics. This application is designed to improve training time, reduce errors and increase efficiency by guiding mechanics through the repair process.

This platform, which is an integration of custom hardware and software, has mechanics use specialized goggles that employ object recognition to accurately display select car parts in their real location. Not sure how to remove the radiator? This system will show you exactly which parts you need to move and remove in order to replace it. It does this by overlaying images of each part, and gives visual instructions for removing each piece.

Augmented reality applications are already being developed in many other industries, including health care and natural resource development. The increased access to real-time information gives managers and on-the-ground people, from well drillers to brain surgeons, a leg up on the competition.

What are its limitations?

The limitations mostly depend on the platform. For most businesses seeking to develop something to engage customers, matching the desired features of the application to the right platform may be a large hurdle. We have discussed some suggestions for matching a project to the right platform before, mostly for mobile and desktop applications, and it definitely applies here as well.

Currently, most smartphones depend on GPS and an internal compass for direction and location. This works in many situations, but is limiting because of its inherent inaccuracy. The GPS can tell what street you are on, and the compass can tell generally what direction you are facing, but if you wanted to include accurate overlays on objects or buildings, it would be nearly impossible without object recognition, or other visual location cues. You could get semi-close, sure, but without more powerful object recognition software, and more powerful mobile devices to run that software, there will always be very noticeable incongruities.

Fortunately, like with most technology, it is improving quickly. In a few years, near-real-time object recognition on smart phones will be a reality. Already Google\'s app 'Google Goggles' employs rudimentary object recognition, which can read and translate text, recognize paintings and landmarks, read barcodes among other things, but it still has trouble recognizing and differentiating many common objects. Also, even Google Goggles has a somewhat considerable delay in processing time and using its online knowledge database to make comparisons, which prevents it from being used in a practical AR experience.

Other limitations include wide-spread social adoption of the technology. Mobile devices, webcams, and other necessary technologies are fairly common, but still not everyone uses these devices, and not all those will use augmented reality applications. For now, it is mostly a novelty. But as more people engage the technology, user experience, usability, and quality will improve, which will result in better and more engaging applications.

So what is next?

As technology progresses, expect to quickly see augmented reality become increasingly standard in web and mobile applications. As hardware and software improve, augmented reality will become more mainstream, letting people visualize any product just by scanning its barcode, or even just by pure object recognition.

Integration into mobile devices is a given, but also expect to see it integrated into our social lives and as part of our daily experience. Already game developers, marketers, advertisers, manufactures, doctors and many other industries are working to develop augmented reality applications that will give them a leg up on their competition and produce better results in less time.

As always, we are always willing to take on a challenge and would love to work with you to build a market leading augmented reality product that will impress your clients and your competition. Let us know how our experienced development team can help you succeed.

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About the Author

About the Author

The marketing team at Amadeus Consulting considers it part of their daily tasks to stay on top of what is going on in the technology marketplace. It is important to our company culture to be technology thought leaders, but we also want to share our knowledge and insights with readers excited about the latest and greatest tech news in the Tech Market Watch blog.